It’s All About Bourbon
You can forget about your favorite beer, or that fine wine you crave from time to time. Nowadays, it’s all about bourbon! “American whiskey is seeing a surge of popularity both here at home and overseas,” says Diana Falzone, host of “Fox Life Style” on Fox News. The numbers say Kentucky bourbon and Tennessee whiskey revenues rose $2.7 billion, exports topped $1 billion and domestic volume increased to 19.4 million cases. Why the sudden popularity? Falzone talks with Jefferson Bourbon master blender Trey Zoeller about trends in the industry.
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