We’ve Had Enough!
What can we learn from The Great Bud Light Marketing Massacre? After partnering with transgender icon Dylan Mulvaney, Bud Light’s parent company, Anheuser-Busch, lost $7 billion in market cap.
The intensity of the backlash turned it into the worst marketing disaster since New Coke. Was the Rubicon crossed, or is this just another speed bump on the road to perdition? Bill Whittle and Alfonzo Rachel have come to the conclusion that enough is enough, in this episode of The Virtue Signal.
